Coordinators and Instructors

Ken Baldwin, M.ED., is the Co-Coordinator for the Professional Certificate in Fitness Management Program. He is the former Chair of IDEA's National Personal Trainer Committee and Chair of the Senior Fitness Subcommittee for the Massachusetts's Governor's Committee on Physical Fitness and Sports. Ken is the Senior Editor and lead author for the American College of Sports Medicine - ACSM's Resources for the Personal Trainer Manual (2nd Ed.) and textbook. He continues to serve on national committees for ACSM, AAHPERD (AAPAR), and the Medical Fitness Association (MFA). He has been honored with numerous awards including IDEA's Personal Trainer of the Year Award, presented at the IDEA International Personal Training Summit.

Co-Coordinator and Instructor:
Bob Esquerre, MA, MES, NSCA-CPT
Bob Esquerre, MA, is the Co-Coordinator and an instructor for the Professional Certificate in Fitness Management Program. Esquerre is recognized nationally and internationally as a fitness business consultant, presenter, and a leading educator for fitness managers, personal trainers, and group exercise instructors. Esquerre is President of the Esquerre Fitness Group International [EFGI] and is a sought after consultant and speaker in the areas of fitness management, personal training, and wellness program design. He has presented lectures at conferences for Club Industry, IDEA, IHRSA, ACSM, and the Medical Fitness Association and consulted for clients such as Towns Sports International, Life Time Fitness, and Reebok International/Reebok University.

Instructor:
Lisa Coors, MBA, ACE-CES
Coors is a nationally recognized educator, business skills subject-matter-expert, personal trainer, and owner/manager of her own personal training business. As a previous adjunct faculty member at Northern Kentucky University College of Business, she is an advocate for combining business education with the personal training industry. Coors is the 2006 recipient of the American Council on Exercise "Trainer of the Year- 1st Runner-Up".